Wednesday, August 26, 2020

Historical Essay Example | Topics and Well Written Essays - 250 words

Verifiable - Essay Example The proof of this is in the impact of the social incorporation into the first crafts of these networks. Prior to the appearance of Babylonians and Assyrians, Sumerian craftsmanship was mostly founded on earth works. Their unique craftsmanship, cuneiform composition, included composition on mud, metal, or wood utilizing a pointer formed like a wedge. Sumerians utilized cuneiform to compose or draw their most significant social and strict figures for the most part the divine beings and goddesses. The cuneiforms for the most part spoke to objects and was not utilized for insightful purposes in the first structure. Outline 1 underneath shows a case of a female head cut in limestone and wood. Nonetheless, when the Babylonians showed up, they acquainted their way of life with the Sumerians. The impact of this was the Babylonian social effect on unique Sumerian craftsmanship. Sumerian workmanship began including war topics, which was not basic before the appearance of the Babylonians. The Babylonian culture impacted the first specialty of the Sumerians by presenting ideas of war. As showed in outline 2 underneath, Inanna-Ishtar speaks to this social impact on unique Sumerian workmanship. The workmanship design joins the first components of Sumerian craftsmanship (goddess of ripeness) and the Babylonian war culture (semitic goddess of

Saturday, August 22, 2020

The Sacred and the Profane free essay sample

The Sacred and the Profane dissects a wide assortment of parts that are found inside different world religions. Eliade utilizes the historical backdrop of religion to help his thoughts as the book itself is a short prologue to religion all in all, particulary the religions of crude social orders. In any case, when looking to the previous one can see that mankind’s want to connect itself with the holy has been occuring for a large number of years. From sanctuaries to sections of intiation, strict man is a one of a kind microcosm that follows and rehashes the structure of the strict universe, the making of the universe. One can reason that Eliade sees religion as the â€Å"paradigmatic answer for each existential emergency. † (p210) and besides, the arrangement that overcomes any issues between this world and another, giving significance and reason to the profane existential existence of humankind. From this point of view, it very well may be resolved that the conviction of the consecrated, explicitly the paradigmatic creation of the universe, does in reality set the structure for strict life in this world through holy space, time, and encounters. We will compose a custom exposition test on The Sacred and the Profane or then again any comparative theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Space as indicated by Eliade, can either be heterogeneous or homogenous. For the profane nonreligious man, it is clearly an unending homogenous plane with small significance however for the strict man, it ends up being a sacrosanct heterogeneous plane. Hallowed space is established on the possibility of the universe rising up out of the early stage disarray by means of the intensity of the divine beings. Strict man’s should be in a â€Å"organized world† (p44) encourages this thought of the universe being made and the setting up of consecrated spaces to revere divine beings. Alongside this, the craving to be at a particular piece of the world sees people deciding to be nearer to their divine beings from the region which they accept the world was made, the inside. Hallowed spaces come to fruition from that point, speaking to some type of recognizable proof to the divine beings and the sky. Sanctuaries, special stepped areas, houses of worship and comparable structures are worked to fill in as sacrosanct territories, especially as a way to speak with divine beings and to be in their essence. The need to be nearer and inside contact of the divine beings likewise stretches out to the establishment and settling of towns and towns, rehashing the first formation of the universe. Building an insignificant house or staying represents the infinite creation again as it shows man’s strict need to be at the focal point of the world and closer to his divine beings. Everything made or developed is designed according to the shaping of the universe, and consequently advances from the middle outward. Consecrated space then for humanity is â€Å"ritually reactualizing the paradigmatic demonstration of Creation. † (p64) The general capacity would be the affirmation of a genuine understandable world, made conceivable by the divine beings, and to reproduce it, be it through a sanctuary planned explicitly to speak with divine beings or inside an individual’s home. Hallowed space gives a territory that is a substantial piece of the universe yet additionally rehashes the creation fantasy, integrating humankind with the divine beings. Holy time at that point follows the production of the universe and the second whereupon all life started and rose from the early stage mayhem. Strict celebrations and functions represent this birth of the universe, explicitly the festival of the New Year. The yearly redundancy of creation (p77) represents demise and resurrection, a changing from old to new. At the point when strict man takes an interest in this occasion, he also becomes related with the second whereupon the universe are again shaped for the New Year by the divine beings and for he also will be additionally conceived over again. p80) He is liberated from past issues and his resurrection echoes that of the first cosmogonic legend. Celebrations, services, and even journeys help repeat this thought, accentuating on subjects of resurrection, recharging, and keeping alive the cosmogonic fantasy just as different legends and occasions which the divine beings and culture saints did previously. Rehashing them permits man to b e nearer to his divine beings and man’s wistfulness for the â€Å"time of birthplace. † (p94) This means a need to live nearby the divine beings, basically around the hour of creation when the world was unadulterated and new. The investment in these occasions and in general redundancy upholds the strict substance and gives a hopeful vision of presence and inevitable greatness for the member. It gives a break from a worldly and profane span of time and into a hallowed time of significance and importance for a religion and its adherents. Strict experience at that point would fall into the individual domain of man himself and how he sees his general surroundings. Nature gives a central part in crude strict man’s perspective on the universe and his divine beings. The sky houses the divine beings, remote in spite of the fact that it might be, characteristic marvel, for example, thunder and downpour gave crude and early strict man the thinking to put his divine beings above him in the immaterial sky as such regular events were expected to some extent to the otherworldly creatures abiding in the skies. Close by the sky, the perception of the progress of the moon and sun (night and day) mean demise and resurrection. Water also has an emblematic influence in human experience and in spite of the fact that it has an amazing capacity to wreck life, it additionally emphasizes the cosmogonic cycle, particularly with the act of immersion where water restores life. p132) Earth itself is additionally connected to the human experience of labor with females. The possibility of a â€Å"Terra Mater† or mother earth (p138) represents the possibility of the earth repeating its vegetation-based life in contrast with the experience of mother conceiving an offspring of her youngsters. Physiological acts, for example, the sexual association of people likewise is shown in the strict framing of the common world, the joining of both paradise (man) and earth (lady). The human body too with its physiological encounters likewise can be applied as an image to the cosmogonic fantasy. As in some Indian religions the spinal segment speaks to the infinite column and the heart or navel as the focal point of the world, which are all recently settled thoughts that associate back to the cosmogonic fantasy. (p173) The expectation and experience encompassing demise additionally realizes extraordinary convictions that relate back to the cosmogonic fantasy of creation. Entombments inside the dirt realize the â€Å"religious experience of autochthony† (p140) alongside resurrection and guaranteeing a continuation of the pattern of life. Different religions relate this with the possibility that the perished climb to the sky, considering a few ceremonies comprise of cutting gaps in the top of a residence to permit spirits to go on through. (p179) Sacred experience likewise shows itself in different transitional experiences and inception forms. Men and women’s social orders join strict components with physiological encounters, for example, pubescence and birth. Inception and passing likewise has this structure with a definitive objective being resurrection after an individual has left this life after their demise. They all follow a similar structure of the cosmogonic legend in that it creates a profound resurrection, be it after a gathering commencement or the finish of life itself. â€Å"Man continually re-plays out the cosmogony† (p197) and all things considered, will procure another birth as result from their religion. Holy space, time, and experience fundamentally all commendation each other in that they follow a similar structure of the cosmogonic fantasy. A constant pattern of birth, demise, and resurrection is predominant in every single significant religion. Sacrosanct space associates people with their divine beings through physical structures, sanctuaries, towns, and different structures. The production of holy space is a microcosm to the greater universe of the cosmogonic fantasy. Holy time stresses the â€Å"origin of time†, the second the universe were made and the longing to celebrate and proceed with the resurrection of the New Year. Celebrations and ceremonies help keep the fantasies alive just as keeping people synchronized in time with their divine beings by means of the legend. Hallowed encounters at that point add the individual component to interfacing with the divine beings and following the creation fantasies. This incorporates components of nature, physiological encounters, and ceremonies of sections on an individual level to reinforce one’s otherworldly existence with the ideal final product being a rising above resurrection. The capacities they serve all basically go legitimately back to the cosmogonic legend which gives the critical structure to crude religions and an establishment for present day religions as well. Having consecrated space, time, and encounters gives an increased feeling of importance, reason, and association with a religion.

Thursday, August 13, 2020

How to Practice Progressive Muscle Relaxation

How to Practice Progressive Muscle Relaxation Social Anxiety Disorder Coping Print How to Practice Progressive Muscle Relaxation A Step-by-Step Plan to Relax Your Body By Arlin Cuncic Arlin Cuncic, MA, is the author of Therapy in Focus: What to Expect from CBT for Social Anxiety Disorder and 7 Weeks to Reduce Anxiety. Learn about our editorial policy Arlin Cuncic Medically reviewed by Medically reviewed by Steven Gans, MD on November 17, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on November 26, 2019 Klaus Vedfelt / Getty Images More in Social Anxiety Disorder Coping Symptoms Diagnosis Treatment and Therapy Work and School Related Conditions Progressive muscle relaxation (PMR) is an anxiety-reduction technique first introduced by American physician Edmund Jacobson in the 1930s.?? The technique involves alternating tension and relaxation in all of  the bodys major muscle groups. If you suffer from social anxiety disorder (SAD), your muscles are probably tense most of the time. By practicing PMR, you will learn how a relaxed muscle feels different from a tense muscle.?? Progressive muscle relaxation  is generally used along with behavioral therapy techniques such as systematic desensitization. However, practicing the technique alone will give you a greater sense of control over your bodys anxiety response.?? If you practice this technique correctly, you may even end up falling asleep. If so, congratulate yourself on obtaining such a deep level of relaxation, and for the work that you did up to that point. For those who suffer from medical conditions, be sure to consult with your doctor prior to beginning any type of relaxation training exercise. Steps to Practice Progressive Muscle Relaxation Find a quiet place free from distractions. Lie on the floor or recline in a chair, loosen any tight clothing, and remove glasses or contacts. Rest your hands in your lap or on the arms of the chair. Take a few slow even breaths. If you have not already, spend a few minutes practicing diaphragmatic breathing.Now, focus your attention on the following areas, being careful to leave the rest of your body relaxed.Forehead. Squeeze the muscles in your forehead, holding for 15 seconds. Feel the muscles becoming tighter and tenser. Then, slowly release the tension in your forehead while counting for 30 seconds. Notice the difference in how your muscles feel and the sensation of relaxation. Continue to release the tension until your forehead feels completely relaxed. Continue breathing slowly and evenly.Jaw. Tense the muscles in your jaw, holding for 15 seconds. Then release the tension slowly while counting for 30 seconds. Notice the feeling of relaxation and continue to breathe slowly and e venly.Neck and shoulders. Increase tension in your neck and shoulders by raising your shoulders up toward your ears and hold for 15 seconds. Slowly release the tension as you count for 30 seconds. Notice the tension melting away.Arms and hands. Slowly draw both hands into fists. Pull your fists into your chest and hold for 15 seconds, squeezing as tight as you can. Then slowly release while you count for 30 seconds. Notice the feeling of relaxation.Buttocks. Slowly increase tension in your buttocks over 15 seconds. Then, slowly release the tension over 30 seconds. Notice the tension melting away. Continue to breathe slowly and evenly.Legs. Slowly increase the tension in your quadriceps and calves over 15 seconds. Squeeze the muscles as hard as you can. Then gently release the tension over 30 seconds. Notice the tension melting away and the feeling of relaxation that is left.Feet. Slowly increase the tension in your feet and toes. Tighten the muscles as much as you can. Then slowly r elease the tension while you count for 30 seconds. Notice all the tension melting away. Continue breathing slowly and evenly.Enjoy the feeling of relaxation sweeping through your body. Continue to breathe slowly and evenly. Voice Recording In addition to following these instructions, you may consider using a voice recording such as the free MP3 audio file offered by McMaster University with directions on practicing progressive muscle relaxation. The use of an audio recording allows you to fully relax and concentrate on the technique. Efficacy of PMR for Anxiety A systematic review conducted in 2008 and published in the journal BMC Psychiatry  showed the efficacy of relaxation training, including PMR, in the treatment of anxiety.?? Therefore, if you are looking for evidence-based options to help treat your social anxiety, PMR may be a good choice. The Benefits of Progressive Muscle Relaxation A Word From Verywell Relaxation techniques such as progressive muscle relaxation can be helpful for mild to moderate social anxiety, or when practiced alongside traditional treatment such as cognitive-behavioral therapy or medication.?? However, if you find yourself living with severe untreated social anxiety, it is important to consult with a doctor or other mental health professional to obtain suitable treatment.

Saturday, May 23, 2020

Khrushchev s Impact On The Soviet Union - 917 Words

1. As one of the leaders of the Soviet Union, Leonid Ilyich Brezhnev was a canny and careful Communist Party functionary who sought to make his country the military equal of the United States and promote its political influence around the world through the policy of detente. While Nikita Khrushchev another leader of the Soviet Union during the climax of the cold, largely pursued a policy of peaceful coexistence with the West, he instigated the Cuban Missile Crisis by placing nuclear weapons 90 miles from Florida. At home, he initiated a process of â€Å"de-Stalinization† that made Soviet society less repressive. I think it would have been a good idea to keep Khrushchev in power. Because, although he played major roles in things that could of lead to a global tragedies like the Cuban missile crisis or the berlin wall. Khrushchev was the first of the Soviet leaders who begin the trend of liberalization that ultimately peaked with Gorbachev. He also ended the socialist primitive accumulation that spanned all of Stalin s rule. He also abandoned the concept of class struggle. In actual fact, while â€Å"revisionistically breaking from the industrialization-and-purge era of 1929-1941, he ensured continuity with the immediate post-war era of 1946-1953. In 1966, China’s Communist leader Mao Zedong launched what became known as the Cultural Revolution, in order to reassert his authority over the Chinese government. Believing that current Communist leaders were taking the party, and ChinaShow MoreRelatedKhrushchev s Influence On America1543 Words   |  7 Pagescreated a lasting impact, although certain foreigners molded America during their lives. This particularly applies in the case of Nikita Khrushchev, as despite his status as the leader of another nation, he exerted the greatest influence on America during the time period. Nikita Khrushchev, the First Secretary of the Communist Party of the Soviet Union from 1953-1964 and the Soviet Premier from 195 8-1964, rose to power in the chaos after Stalin’s death. During his time as leader, Khrushchev took part inRead MoreA â€Å"Cold War† has the definition of, â€Å"a conflict characterized by the use of means short of1700 Words   |  7 Pagesdefinition of, â€Å"a conflict characterized by the use of means short of sustained overt military action†. This is exactly what happened between two world superpowers, the United States, which was led by President Kennedy, and the Soviet Union, which was led by Premier Khrushchev, between the years of 1945 and 1990. The U.S. tried to keep communist contained so that it would not spread, but the U.S.S.R. had other plans. Though no large scale military attack between the two directly, there were severalRead MoreThe Nuclear Of Nuclear Weapons1635 Words   |  7 PagesIn the summer of 1962 the USSR deployed nuclear missiles into Cuba for a number of different reasons. With the constant threat of the USA’s nuclear we apons in Turkey and the knowledge that they were nuclear superior to themselves Khrushchev had to make a decision to try and restore the nuclear balance between the super powers. In addition to this it was felt that the USSR had to defend its communist ally from invasion from the USA who were keen to eliminate their leader Fidel Castro. When the nuclearRead MoreEssay on Nikita Khrushchev1575 Words   |  7 Pages Nikita Khrushchev rose to power after the death of Stalin. He was a leader who desperately worked for reform yet his reforms hardly ever accomplished their goals. He was a man who praised Stalin while he was alive but when Stalin died Khrushchev was the first to publicly denounce him. Khrushchev came to power in 1953 and stayed in power until 1964, when he was forced to resign. amp;#9;Stalin died without naming an heir, and none of his associates had the power to immediately claim supreme leadershipRead MoreVan Cliburn, an Ambassador of Musical Diplomacy Essay1661 Words   |  7 Pagesthe United States and Soviet Union. By the mid-1900’s these tensions were at an all-time high, and it was thanks to a performance by the renowned pianist, Harvey L. â€Å"Van† Cliburn, that the world was shown a thaw between the two feuding superpowers. Despite the rise of Cold War tensions in the late 1950’s, Van Cliburn’s performance at the Tchaikovsky competition of 1958 undoubtedly allowed for cultural and even political connections between the United States and Soviet Union. Van Cliburn’s legendRead More Cuban Missile Crisis Essay examples2946 Words   |  12 PagesOctober 1962. This was the tense cold war opposition between the United States and the Soviet Union. The Soviet Union had installed nuclear missiles in Cuba, just 90 miles off the coast of the United States The Cold War was the result of a clash between communism and capitalism, two opposing world-views. Another cause of the build up to the Cold War was the intransigent attitude of both sides. The Soviet Union was extremely concerned about its security after having been invaded twice in the twentiethRead MoreThe Fall of the Soviet Union1179 Words   |  5 Pages The fall of the Soviet Union Before one can understand the fall of the Soviet Union, he has to know how the nation came into being and the leaders, and the location of the country and the time period of its reign. How did the Soviet Union come into existence? Through the 1900’s the Soviet Union was entangled in a vast number of conflicts all because they wanted to spread communism. Subsequently, the rampant spread of communism and Soviet ideals had an impact in the First World War, Second WorldRead MoreConceptions of the Cold War Essay1006 Words   |  5 Pagesearly 1950s until the fall of Communism in the early 1980s. Words and phrases associated with Cold War include, race to arms, race to space, Bay of Pigs, and The Berlin Wall. Did you ever study the Cold War in school? If so, what are some aspects of the Cold War that you remember? Having been born in 1952, I lived during the Cold War but never really studied its impact in school. I recall the war of words and verbal sparring between our President JFK and Nikita Khrushchev Premier ofRead MoreThe Cold War And The Soviet Union983 Words   |  4 PagesAmerica had depicted the Soviet Union as the reprobate incarnate. The Soviet Union had portrayed America so their connection in the midst of the war was simply the result of having an imparted enemy - Nazi Germany. To be sure, one of America s driving officers, Patton, communicated that he felt that the Allied outfitted power should unite with what was left of the Wehrmacht in 1945, utilisation the military virtuoso that existed inside it, and fight the approaching Soviet Red Army. Churchill, himselfRead MoreThe End Of World War1303 Words   |  6 Pagesthe Soviet Union emerged from this terrible time in World History with totally different economic and political goals and ambitions. The Cold War was a state of p olitical, military and economic hostility that existed between the United States and the Soviet Union. The ideological differences between the two superpowers, because there was no large-scale fighting directly between the two sides, the world â€Å"cold’ was used to describe their relationship. The United States and the Soviet Union after

Tuesday, May 12, 2020

Wal Mart s Corporate Social Responsibility - 1723 Words

TABLE OF CONTENTS PAGE Introduction 3 Sam Walton Founder Leader 3 Wal-Mart Way 4 Wal-Mart Corporate Social Responsibility 4-6 Buy American Program 7 Environmental Program†¦show more content†¦The company’s focus on energy efficient brewing processes and environmentally friendly technologies and practices were reflected in their mission statement and core values. By holding true to these beliefs, NBB has set new standards for efficient brewing operations, environmental stewardship, and employee happiness for the industry. NEW BELGIUM BREWERY KEY CORE VALUES TABLE Production Giving importance to high quality Profitability Considered as secondary to a sense of commitment and ethical responsibility Environmental stewardship Respecting and protecting environment whenever possible Continuous Encourage innovation and high quality improvement Corporate Social Responsibility Model (CSR) Ethical Issues To give a better view of ethical issues and social responsibilities, we would like to use the CSR model to reflect the Ethical issues and the social responsibilities of New Belgium Brewery Company 1. Ethical Issues The main ethical issues in this case is the fact that to what extent a company like NBB can compromise their profits to maintain a high quality production and protect the

Wednesday, May 6, 2020

Oedipus a Tragic Hero Free Essays

Oedipus: A Tragic Hero Aristotle’s tragic hero is one of the most recognizable types of heroes among literature. A tragic hero combines five major points all of which have to do with the hero’s stature in society, his faults, how these faults effect him, the punishment his faults gets him, and how he reacts to this punishment. Aristotle explained that the story of Oedipus the King, written by Sophocles, is a perfect example of a tragic hero. We will write a custom essay sample on Oedipus: a Tragic Hero or any similar topic only for you Order Now In the play, Oedipus is given a prophecy in which he is told that he will kill his father then marry his mother. As in many Greek plays, Oedipus tries to run from his prophecy and ends up fulfilling exactly what it is foretold. Through the play we see that Oedipus posses many of the characteristics of a tragic hero such as: he is of noble stature, his downfall was his own fault, and that his punishment was not wholly deserved. The first trait that Oedipus possesses that makes him a tragic hero is that he is a man of noble stature. Within the first lines of the play, Oedipus immediately supports this in saying, â€Å"Here I am myself-/you know me, the world knows my fame:/I am Oedipus† (7-8). This quote shows that Oedipus is so confident in people knowing who he is that he is willing to put this out there, though he is not being overly confident. This quote is later given reason to when we hear from other characters such as the Priest when he explains things that Oedipus has done such as, â€Å"You freed us from the Sphinx, you came to Thebes/and cut us loose from the bloody tribute we had paid/that harsh, brutal singer† (44-46). The Priest depicts when Oedipus defeated the Sphinx, which is the task that gains him the position of king of Thebes. The next characteristic that Oedipus possesses that makes him a tragic hero is that his downfall is of his own doing. The act that ultimately contributes to Oedipus’ downfall is that of when he kills his father and he explains to Jocasta that he killed everyone, â€Å"I killed them all-every mother’s son! † (898). Since he is talking about his father’s caravan it shows that he, indeed killed his father even though he was unaware that it was his father at the time. That is only the beginning of his downfall though as he earlier told the Chorus that anyone harboring the murderer would be cursed, even if it was himself, â€Å"†¦if by any chance/he proves to be an intimate of our house†¦may the curse I just called down strike me! † (284-287). This shows just how serious that Oedipus was about punishing this person and even though he doesn’t understand that it is himself, and takes awhile for him to realize, that he was responsible for what happened to him. The final discussed characteristic that Oedipus possesses is that his punishment was not wholly deserved. There are three main punishments that Oedipus has to go through because of his crime. Those punishments are his exile from Thebes, the suicide of Jocasta, and the loss of his sight. However, the punishment that pushes everything over the edge is when Oedipus strikes out his own eyes. When he appears to the Chorus he comes out and speaks of how horrid he feels for everything in saying, â€Å"The blackest things/a man can do, I have done them all! † (1541-1542). During this very scene the Chorus speaks, not to Oedipus directly, but to each other and the literally shrink away from him. It is obvious that they don’t believe he deserves this through their words, â€Å"O the terror–/the suffering, for all the world to see/the worst terror that ever met my eyes,/what madness swept over you? † (1432-1435). The Chorus continues to speak of how Oedipus cursed himself by the gods and that this is his punishment, but cannot understand what god would force such a punishment on any man. Works Cited Mifflin, Houghton. Language of Literature World Literature. Boston: Houghton Mifflin Company, 2005. Print. How to cite Oedipus: a Tragic Hero, Essay examples

Sunday, May 3, 2020

Entrepreneurial Orientation and Performance System †MyAssignmenthelp

Question: Discuss about the Entrepreneurial Orientation and Performance System. Answer: The geopolitical crises have been surrounding Russia and Ukraine has been going on for a while. Ukraine has been gaining momentum throughout the time and has increased its overall National income. It is evaluated that Russia crises has been escalated after the tragic downing of Malaysian Airlines MH17 (Stavrianos, 2001). It is observed that Russia has been affected by the high downfall of financial market of Ukraine and concerns amount investors. There are several companies in Russia which have strategic alliance with companies in Ukraine (Gesteland, 2012). Ukraine is vital to Russia Energy export Energy exports are the lifeblood of the Russia economy. All the oil and gas exports accounting for over 30% Russian GDP Ukraine provides various raw material and machines to Russia which helps in increasing the overall production and national income of Russia. Ukrain exports major part of its oils and gas to Europe and these exports activities of gas and oil is transferred through its implemented pipelines pass straight thru the Ukraine. It is observed that Ukraine and Russia both are dependent upon the strategic viewpoints of each others (Ver?i?, et al. 2011). Ukraine-Russia crisis has reached the level of peak to de-escalate its business to next level. Ukraine and Russia has entered into double taxation avoidance agreement. Russias role in the origins of crises was motivated by its government to prevent the loss arise by holding Ukraine to enter into regional blocks with other countrys Political viewpoints of the Ukraine are completely based on the political factors of its regional block countries. Double entry avoidance agreement has also been entered between Ukraine and Russia that reduce the tax payment of companies (Ambrosio, 2017). What Russia wants to achieve by causing all these problems in Ukraine Russia wants to dominate the policies and rules in Ukraine (Carraher, et al. 2006). It wants to increase its overall import and export through its particular regional blocks Boosting its national income and GDP of country Increasing the overall business productivity and increasing the overall economic growth of Russia. Why USA should is more aggressive about Ukraine? Ukraine has been good international partner for USA. Ukraine has been providing high amount of oil and gas to USA. USA has been collaborated by the Ukraine in construction of the nuclear power plant at Bushehr in Iran (Ambrosio, 2017). Ukraine transferred out the last of its highly- enriched uranium as part of the U.S.- Led international efforts to consolidate. The US government has planned all of its policies and measures for the betterment of Ukraine government and also adopted the main sources Bolster the Ukraine Governments, reassure NATO Allies Unnerved by Moscows aggressive behaviour. Penalizing Russia for promoting change in Russian policies and measures. References Ambrosio, T., 2017.Challenging America's global preeminence: Russia's quest for multipolarity. Taylor Francis. Ver?i?, D., Van Ruler, B., Btschi, G. and Flodin, B., 2001. On the definition of public relations: A European view.Public relations review,27(4), pp.373-387. Gesteland, R.R., 2012.Cross-cultural business behavior: Marketing, negotiating, sourcing and managing across cultures. Copenhagen Business School Pr. Ambrosio, T., 2017.Challenging America's global preeminence: Russia's quest for multipolarity. Taylor Francis. Stavrianos, L.S., 2001.The world since 1500: A global history. Prentice Hall. Carraher, S.M., Parnell, J.A., Carraher, S.C., Carraher, C.E. and Sullivan, S.E., 2006. Customer service, entrepreneurial orientation, and performance: A study in health care organizations in Hong Kong, Italy, New Zealand, the United Kingdom, and the USA.Journal of Applied Management and Entrepreneurship,11(4), p.33.

Thursday, March 26, 2020

When I First Saw The Movie Frankenstein, I Realized That Hollywood Was

When I first saw the movie Frankenstein, I realized that Hollywood was still changing the classic novels. In their usual fashion, they changed the names of the characters to be somewhat pleasing to the audience. I guess Henry Frankenstein was a better wholesome name than Victor Frankenstein. Instead they saved the name Victor for the supporting actor because no one would care what they named him. Next they changed Elizabeth to Margaret for some unknown reason. By movie standards today, the monster looked like a man in bad makeup and stiff acting. In Mary Shelley's original interpretation, I envision a monster with pale Caucasian skin color, misshapen limbs and with more vocabularies than Ugh or Ahh. I have come to the realization that the 1931 movie review of Frankenstein and I share the same opinions for the movie. Though I did find the acting and the makeup mediocre, in 1931 it was as the film critic said, "the most effective of its kind." The background and scenery impressed me. Dr. Frankenstein's laboratory was indeed impressive. The elaborate machinery and sound effects added to the sense that life was being created, though they really did go into great detail as to how life was brought back from the dead. The review says that the actor portraying Frankenstein's monster, Boris Karloff, did not portray a robot but a man sewn together with an abnormal brain. However I believed that the monster acted like a robot in the scene with the little girl. The girl presented a set of instructions (throwing flowers in the lake). The monster then copied the instructions like a program. Unfortunately, the "abnormal" brain caused a bug or glitch in his programming which caused the death of the girl. Humans are programmed, like a robot or computer, to follow instruction to perform actions such as walking, talking, driving, or doing simple math. In a sense we humans are highly advanced mechanisms given the ability to comprehend and interpret. After the monster was created, Frankenstein boasts about his achievements. Demonstrating a perfect example of the God complex, he exclaims; " Now I know how God feels." It is man's greatest task to equal or surpass its creator. At the beginning of the novel, its atmosphere is completely different than that of the 1931 movie. First, the novel begins after Victor created the monster that killed Elizabeth. You realize immediately in the novel that there was no happy ending as the movie portrayed. Elizabeth is dead by the monster's hands and Victor has now become obsessed with hunting down and destroying the creature. You also find out in the novel the background information of why Victor is so in love with Elizabeth. The movie also fails to give a very good reason as to how Victor goes on this journey to bring life back to the dead. They forget to mention his studies into Natural Philosophy or Galvanism. The novel also describes a more dark and sinister outlook. The time he brings life to his creation, readers feel a dark chill down their spines. When he describes how the monster haunts him in the shadows, the readers start to feels as if the monster is watching. When it starts to commit other atrocities, shoc k and horror invade the mind. I believe the film was an unjust representation of the novel. The 1931 film gave a lighter representation. It begins to be a little disappointing watching the film after reading halfway through the novel. During the 1920's and 30's, mankind was involved in the search to improve the human race called Eugenics. I believe the 1818 novel and the 1931 film were perfect examples of how the idea of eugenics was so widespread. At this time scientists were working on ways to create life that rivaled God, whether to create perfect children free of disease or to create the super soldier to fight their wars. It was even being suggested to create towns selected with the best of mankind. However, as in the movie and novel, the question of should we manipulate the forces of nature comes into the equation. The movie could be meant as a warning on the evils of eugenics. Though it seems

Friday, March 6, 2020

Society and Culture in Provincial America

Society and Culture in Provincial America The article titled, Crime and social control in provincial Massachusetts, by David Flaherty is basically a review of criminal activity in modern America. The analysis is majorly focused in the state of Massachusetts which in real sense represents a big part of what is generally referred to as provincial America.Advertising We will write a custom article sample on Society and Culture in Provincial America specifically for you for only $16.05 $11/page Learn More The article tries to bring out the importance of social control in addressing the issue of criminality in the United States. Among the major issues highlighted include the maintenance of homogeneity in the population, the establishment of a proper system for the prosecution of criminals as well as the involvement of certain interest groups (such as church leaders) in commending appropriate behavior and rebuking undesired character. This article is very relevant to the course as it clearly provides an i llustration of how different components of society influence each other’s development over certain periods of time. Aside from this, American history focuses on various aspects of societal development including the development of criminal law and its application in conjunction with other strategies to reduce vices in society. The author’s main line of argument is that society makes criminals. This is drawn from his proposition that in order to address the issue of rampant crime, it is important for persons to first look at the roles they play in ensuring that the society around them is safe (Tolles 1957, 102). This includes encouraging the individual to personally exercise ideal morality before trying to establish ways of making the community function as a strong cohesive whole. According to the author, crime keeps on developing new facets as the years pass by. Provincial and national crimes are basically on an upward trend this is the main reason why the relevant crim e-prevention authorities need to draw on the resources and skills of different members of their teams in order to arrest the situation. The author explains that crime cannot only be tackled using policing methods only. He asserts that there are some types of criminal activities, such as those linked to drug abuse, which are prevented by tackling the underlying challenge. These, the author says are dealt with by modifying the environment in which they happen or sometimes by altering the social conditions that are purported to have basic linkages as far as the activities are concerned. Flaherty also asserts that in order to reduce crime, a conscious effort has to be made in order to provide support to those individuals who fall victim to the acts of criminals. This, according to him provides the required support to police investigations as well as to ensure that victims are not targeted again.Advertising Looking for article on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Using facts from the Massachusetts provincial criminal records over a given period of time, the author establishes that the art of crime prevention is an analytical process that starts by establishing the causes of criminal acts, the damage they cause to the victims and the amount of resources and skills that will be used to properly mitigate the situation. In this regard, Flaherty suggests that the prevention of criminal activities is most likely going to be effective if the strategies are based in the regions closest the occurrence, i.e. the interventions are more effective if carried out at a provincial level than at a national level. The approach taken is even more effective if a number of problem solving strategies are directed towards the solution of one criminal activity (Frank 2008, 238). Provincial governments, therefore, have a very critical duty as far as the control and prevention of crime is concerned (McDougall 2005, 46). The article has served to enlighten me in a number of ways, both as a scholar and as an individual. First is the fact that I have been able to establish the correlation between individual conduct and its effect in the security and character of society. In this regard, the article has shown me that change in society starts with the individual and that it is only until every member of a given community decides to lead a positive life that change happens. Secondly, I have been able to understand how the provincial culture determines the outlook of the entire society and that the input of various key social groupings can impact on a regions history. Pertaining to this, I have been able to link the basic social unit i.e. the family to the development of individual character which in turn has an impact on proper societal functioning. In his article, David Flaherty has raised a number of important questions. Top on the list is whether or not the destruction of the family structu re is responsible for the surging crime rates. His discussion appears to support the ideology that stability of the family set up is important in the raising of a responsible citizenry. Another question raised by the author and which has also been resolved is the connections are between various social vices such as alcoholism and crime. The author suggests that it is imperative for agencies handling crime to address the underlying issues while seeking solutions for criminal activities.Advertising We will write a custom article sample on Society and Culture in Provincial America specifically for you for only $16.05 $11/page Learn More Reference List Flaherty, David.1981. â€Å"Crime and Social Control in Provincial Massachusetts†. The  Historical Journal, 24, pp 339-360 Frank, Andrew. 2008. American Revolution: people and perspectives. California: ABC-CLIO McDougall, Walter. 2005. Freedom Just Around the Corner: A New American  History: 1585-1828. New York: HarperCollins Tolles, Frederick. 1957. James Logan and the culture of provincial America. New York: Little Brown

Wednesday, February 19, 2020

How banks work Coursework Example | Topics and Well Written Essays - 250 words

How banks work - Coursework Example A banks operations are optimal when it has sufficient reserves to contain any shocks in the business. The government and credit agencies should also enforce banking regulation since the failure is partly attributed to laxity in regulation. Banks generate revenues through lending. The financial crisis of 2009 affected most financial institutions. Most mortgages given by the financial institution prior to that period did not consider the borrower’s ability to pay and thus default was imminent. The result was heavy loss and thus reduction of bank reserves and deposits. As such, the banks were wary of lending more funds to individuals and businesses. The result was that banks revenue declined as well as the growth of businesses. The risks involved in lending at the time was the main reason for the slow recovery. An example to illustrate this is that the Bank of America reduced its mortgages portfolio and invested more in investment loans. In the period 2010-2012, mortgages reduced from $450 billion to $310 billion (Forbes, 2015) Forbes. (2015, March 11). U.S. Banks Witness Highest Post-Recession Growth in Loans Over 2014 - Forbes. Retrieved from http://www.forbes.com/sites/greatspeculations/2015/03/11/u-s-banks-witness-highest-post-recession-growth-in-loans-over-2014/ The Economist. (2013, September 7). The origins of the financial crisis: Crash course. Retrieved  April  29, 2015, from

Tuesday, February 4, 2020

The Perception of Nursing Essay Example | Topics and Well Written Essays - 1500 words

The Perception of Nursing - Essay Example The term ‘leadership’ is usually described as the procedure of stimulating or motivating a collection of people in order to act accordingly for the purpose of accomplishing a common target. An effective leader is viewed to be an inspiration as well as the director of different activities which leads, influences, guides and commands people by a considerable level. The important features of a successful leader entail possessing the competence of building effectual communication proficiencies, quick problem-solving, making valuable decisions consistently and appropriately. It has been apparent from the fact that the aspect of leadership is deemed to be a vital management function which helps to maximize the individual competencies as well as probabilities in relation to the attainment of the expected organizational objectives (Northouse, 2009). The notion of nursing leadership refers to those activities which are performed by a nurse practitioner in order to provide a standard level of patient care. The leadership skills of a nurse practitioner includes making valuable decisions, resolving any sort of conflicts within the team members or multidisciplinary colleagues, acting with increasing integrity and maintaining a strong collaboration with every working member. In relation to the principles of a successful leader, the facet of ‘nursing leadership’ entails the practice of interpersonal as well as communication skills in order to manipulate different members with the intention of attaining a specific objective (Frankel, 2008). The meaning of the general term ‘applicability’ is relevant or appropriate to anything that may be applied in order to acquire an optimistic response. Moreover, it can be described as a deliberate act of applying any kind of a practical application for a specific reason or use (Riviere, 2011). ). For instance, in relation to this discussion, the applicability of nursing leadership with regard to the effectiveness of the patient as well as staff outcomes in modern clinical practices has been portrayed. Conversely, the notion of ‘effectiveness’ is principally described as the capacity of delivering or ensuring an effect in order to attain a predetermined purpose. Additionally, it is also defined as the extent towards which the different objectives are accomplished and the degree towards which the targeted problems are being solved in an efficient manner (Waldt, 2004). The importance of nursing leadership in relation to patients relies on the fact that the nur sing leaders play an imperative part in serving different patients with utmost personal care along with shaping the profession of nursing in order to become more responsive in today’s changing healthcare systems. The nursing leaders usually

Monday, January 27, 2020

Sports Psychology Techniques, Research Design and Methods

Sports Psychology Techniques, Research Design and Methods Show a Critical Awareness of the Theoretical Basis to Applied Sport Psychology Techniques; Research Design, Methods and Procedures Used in This Domain, and Practical and Ethical Issues in the Delivery of Sport Psychology. In the research article relating to sports psychology, in particular the achieving of excellence, we can see that an attempt has been made by the researchers to asses the role of certain psychological phenomena related to positive performance to see if they could determine whether or not these factors played a significant part in the success of highly acclaimed professional sportspersons, in particular tour golfers. The research involved key concepts such as imagery, goal setting, focus, distraction control and evaluation techniques that all pertained to fundamental concepts outlined in findings from sports psychology theory and research. The study itself used a questionnaire from which an interview was conducted in the hope of extracting some of the mental processes and preparations of top golfers that were believed to have become evident in their responses. These interviews were tape recorded and transcribed according to qualitative research method processes and conventions. The in terviews were conducted at the convenience of the sportsperson as it was believed that this would make the process more free flowing as the interviewee would be more focused and inclined to cooperate with the questions. The findings of the research suggested in conjunction with former findings related to the field of sporting excellence that their was clear evidence of the usage of imagery, goal setting, focus distraction control and evaluation techniques in the interview answers put forward by the sportspersons. It was concluded that an integral part to the psychological phenomena detailed was the role of commitment and suggestion was made for subsequent research to be conducted into this area. Some of the areas that were drawn out and critiqued within the interview pertained to goal setting. Goal setting techniques can be understood as being set by psychologists to put in place the achieving of high levels of endurance in sport (Orlick Partington, 1988). Goals are generally set to focus the individual on desirable target behaviours or performance actions. The focusing on goals or targets is believed to take away extraneous and undesirable distractions from the sportspersons conscious perception and produce a well defined path towards achievement. This can be seen being evident in some of the interview responses as being a ‘clearly defined’ target. In Bandura’s model he suggests that there are three major factors at work in the acquisition of a behaviour or performance. Three key factors are believed to inform the intention towards a desired target in this model. It was suggested that manipulation of these factors could change the intention of a person and consequently change, or shape, their behaviour to a more desirable one (Bandura, 1997). In accordance with other factors a positive attitude towards a desired behaviour would essentially increase the intention towards any goal. To function successfully, the intended goals would have to be clearly defined. This notion of clearly defined goals is included and incorporated throughout the methodology of the research article and forms an essential part of the findings according to the model of excellence proposed by Orlick Partington (1988). Another factor indicated in research on goal setting is that of unrealistic goal setting and the effects of negative mental attitudes when the goals do not relate to the desired outcome. For instance, unrealistically high goal settings from pressures such as media and peer pressure may lead to a high percentage of failure. This can have a very negative effect on the individual’s mental state. For example, in the model proposed by Baumeister (1990) the destructive effects of unrealistic goal setting can be understood in three steps. The first step is a mismatch between circumstance and expectation, leading to unrealistic goal setting. The second stage highlights the negative outcomes of this phenomenon. The third and final step indicates the importance and fragility of the mind if it is not focused. Essentially, to avoid disturbing ideas of failure, the individual negates responsibility for the outcomes of their actions altering their logic in a very negative and destructive ma nner (Baumeister, 1990). That is to say, that if the perception of realistic goals is not adjusted then the mind of the individual will begin to apply severely disturbing logic patterns to the process of goal achieving. This is not regarded in the condition of club professionals. Rather than them being simply uncommitted as is concluded, it could be that the negative effects of unrealistic goal setting has disturbed their focus or commitment. For instance, the individuals may begin to apply the successful achievement of goals to external factors such as luck, and take responsibility for only failed goals (Abramson et al, 1978). Another key concept in achievement is learning. Essentially, objectives are considered to manage goals and goal setting. Fontana (1993) suggests that these objectives can be split into five mental processes. He defines these categories as ’identifying clearly what needs to be done, plan how we are going to do it, monitor our progress while we are doing it, assess the extent of our success when we have done it, learn more effectively from the experiences it has offered us’ (Fontana, 1993). This learning model shows of how goal setting and achieving goals can be utilised through the introspection of the experience gained. We can see from the research article that this idea of learning rather than focusing upon error is incorporated in the findings. The effects of learning can be seen in the formulation and use of educational objectives (Pearson and Tweddle, 1984). This research indicates the benefits of evaluation, reflection and consideration within the domain of sportin g achievement. The notion of learning can also be seen in the role of imagery and the imagination, highlighted within the findings of the interviews. This notion is concerned not only with the role of understanding and the learning of psychological processes after the event, but also the role of psychological processes before the event. Imagery is considered as being directly associated with the pathways of the imagination. This field of research has highlighted the importance of pre-conceived and pre-empted eventualities within the thought processes of the individual. Essentially, it focuses upon the actualisation of possibilities and outcomes within the mind. This would indicate the need for the individual to think in a certain way to achieve the best results. The imagination of sporting techniques is considered a cognitive pathway that can be honed and lead to more confidence and a more successful outcome. For instance, if the individual can visualise success then it is presumed that he/she can gain confidence in the achieving of a successful goal without the actual physical experience usually required in confidence acquisition (Kohler, 1925). We can see that this core idea has been implemented into the methodology of the research. For instance, there is an indication of imagining the ideal put before practising it. Imagery is also believed to help in the preparation for events that can not be prepared for with physical training alone. For instance, improvisation and the applying of insight into extreme circumstances can be utilised in ways that cannot be accounted for in normal physical training. In this sense the imagination and imagery is a key component in the conceptualising of an ideal action involved in a sporting technique. We can see from the methodology of our study that this notion has been incorporated. For instance, the ideal technique of a swing can be seen in the account that indicates that once the ideal stroke has been accomplished there is no longer a need to practise physically. This imagery can be seen as being indicated by the pro in the success of his action that is then carried out against the imagined goal in the learning manner put forward by Fontana. Imagery and the imagination seem to be manipulated by the golfers to hone their focus techniques as the methodology of the research article suggests. Focus is understood as being not something that is physically learned, but that is important to success. As we have seen, extraneous variables from the environment can have negative effects on the performance of actions. However, it would seem from the accounts of the tour pro’s that these extraneous factors have been removed from as they have attained focus. It would seem that this research has backed up the findings of former research. Although, some problems may arise from its use of a confined and pre-determined model of closed questions, it can be said to be valuable. Although this may arouse critical questions of validity, it can be said this research has brought to our attention some of the psychological dynamics associated with achievement, excellence and success within the sporting domain. Bibliography Abramson, L, Y., Seligman, M, E, P., Teasdale, J., (1978) Learned Helplessness in Humans: Critique and Reformulation. Journal of Abnormal Psychology, 87, 49-74. Bandura, A. (1997) Self-Efficacy: The Exercise of Self Control. New York: WH Freeman. Baumeister, R, F., (1990) Suicide as Escape From Self. Psychology Review, 97. 90-113 Fontana, D., (1993) Managing Time: Personal and Professional Development. Leicester: BPS Books (British Psychology Society). Kohler, W., (1925) The mentality of Apes. New York: Harcourt Brace (Reprint ed., 1976. New York: Liveright.) Orlick, T., Partington, J. (1988). Mental Links to Excellence. The Sport Psychologist, 2, 105-130. Pearson , L. and Tweddle, D., (1984) The Formulation and Use of Educational Objectives. In Fontana, D. (ed.) Behaviourism and Learning Theory in Education. Edinburgh: Scottish Academic Press.

Saturday, January 18, 2020

Case Study: Google in China Essay

Google issued a statement mentioning the attacks across the Internet generated from China and declaring its unwillingness to censor search results any more and indicating its decision of exiting China. Several months later, the company moved from Beijing to Hong Kong, out of Mainland China, and still has provided services to users in Mainland China, but also has faced many difficulties. This case is very typical and meaningful for foreign companies, which have willingness to launch their business successfully in China. Culture, local laws and differences between western market and Chinese market should be taken into consideration. Case A 1. Why did Google issue the statement of January 12? Google issued the statement to express the company’s unwillingness to tolerate censorship in China and the decision to exit from China. The Chinese government made the decision to control the information flow on the Internet and insisted on removing information from search results that it is considered politically objectionable, which leads to the insufficiency and inaccuracy of the search result. This is not what Google wants. The statement doesn’t aim at accusing of the cyber attacks across the Internet and helping users make their computers much safer, but declare that Google won’t compromise to the censorship in China any more, which violates the missions and principles of the company—To organize the world’s information and make it universally accessible and useful and do no evil. 2. Can Google take comfort from the reactions of stakeholders so far? In my opinion, it depends on different stakeholders. For competitors, such as Baidu, there is no doubt that Google exiting from China is great news by getting rid of such a strong competitor. And also I don’t think the shareholders of the company were happy to see that, as the stock price of Google falling as low as $573.09 on January 13 comparing to $714.87 in December 2007. And cutting themselves off from one of the fastest-growing economies in the world and giving up such a huge market would lead to negative impact to the revenues of the company. Those shareholders would give extra pressure. However, the statement won some respect and support from democrats and human rights activists, and also won the trust of its users and the employees outside China, not the ones in China.

Friday, January 10, 2020

Product Differentiation Essay

Definition: Development or incorporation of attributes (such as benefits, price, quality, styling, service, etc.) that a product’s intended customers perceive to be different and desirable. Advertising and promotion of a product is based on its differentiating characteristics. Source: http://www.businessdictionary.com/definition/product-differentiation.html Today, the market is crowded with similar brands, clamoring for the attention of customers. In order for their brands to stand out, companies strive hard to make them appear different from competing brands. This is product differentiation. Product differentiation is an objective that a business may try to achieve through its marketing. Any business, must try to differentiate products from those of competitors, so as to gain a ‘competitive edge’ over them, thereby attracting more customers. This difference can be achieved by altering the product- making it better than that of the competitor’s or it can be ‘perceived’- such as a strong brand identity developed in the promotional campaign. Need for product differentiation:  usually customers cannot tell the difference between competing products- hence the need to differentiate developing a competitive advantage Focus and differentiation A product may have a lot of attributes, but it is essential to focus on only few of the attributes. Eg: Volvo-safety, BMW-performance : but it doesn’t mean that Volvo does not perform or BMW is not safe. They have just focused on those aspects of their products. Therefore their products will be differentiated on that particular attribute. If a product claims to be good at everything, you run the risk of consumers not believing what you say, even though you may have all those attributes. If a product is focused: 1) more credible 2) customers will think that they are as strong in other areas. What to differentiate: Easiest way to differentiate is on price, but it is least effective as competitors can always copy it easily.Example: Indian computer market included companies such as HCL and IBM. Then came Siva from sterling computers which sold it’s computers at a cheaper price. Therefore others followed suit, and then Siva had to further differentiate it’s product in order to attract customers as competing products were similarly priced. Hence, it is better to differentiate on other attributes such as- features, performance, reliability, reparability, design, style, performance and so on. Examples: 1) Blackberry- Differentiated by addition of BBM in their smart phones. Although other smart phones with IM platforms existed, Blackberry was the one of the first to offer this service to customers as a standard on it’s devices. Their competition did not have any such service at the time. This attracted customers. 2) Promise- People thought promise was different from other toothpastes as it had clove oil however even some other toothpastes had clove oil, but only Promise focused on this attribute and hence it was perceived as a differentiating characteristic. 3) Hero Honda motorcycles- differentiated in terms of fuel efficiency- â€Å"fill it shut it, forget it† Branding and Product differentiation Branding is one way of differentiating products and services. Industries like the garments and tobacco industries, for example, use branding very effectively as the products within these segments are often very similar and have little to distinguish themselves from each other. Branding helps to retain customer loyalty. Example: Smokers, are very particular about their brand and believe that no other brand can satisfy them. In an experiment, 300 smokers who were loyal to 3 major brands were given an unidentifiable sample of each brand to smoke and were asked to identify their own brand. The result: only 35% were able to identify the brands; and under the law of averages, pure guesses accounted for a third of correct identifications. The reason for this was that brands of cigarettes within the same category (menthol for example) differ very marginally in terms of strength, flavour  and taste, and it is difficult for a smoker to truly distinguish between them. The reason why a smoker is loyal to a particular brand is the advertisment. Eg: Charminar: â€Å"it takes charminar to satisfy a man like you† – reinforces that only Charminar can satisfy the man who smokes them! Product differentiation vs USP USP is not the same as Product differentiation. USP refers to advertising to communicate a product’s differentiation while Product differentiation is the process of describing the differences between products or services. Types of differentiation: Horizontal Differentiation: is by the customer’s preference/taste of certain characteristics of the product. (Same qualities/price, different style/taste/colour) Perceived value remains the same. (eg: different colours of lipsticks) Vertical: Products differ in some characteristic which all consumers agree is best. Based on quality. Prices differ as perceived value differs (eg: Different brands of lipstick: Mac, Lakme, Lipice) Horizontal differentiation is about consumers’ wants and preferences, while vertical differentiation focuses on the consumers’ willingness to pay for the quality. Remember: DO NOT offer wildly exaggerated differentiation that the market does not want. (eg: High priced men’s toilet soap â€Å"Aramusk† was unsuccessful due to price) DO NOT negate useful and expansive differentiation by under attending to other parts of the product- service package. The difference should be OVER AND ABOVE the MINIMUM expectations.†¨Example: Fancy hotels with poor service The product is not differentiated until the CUSTOMER understands the difference . The consumer perception is what matters.

Thursday, January 2, 2020

The Greek Financial Crisis Essay examples - 3393 Words

The Greek Financial Crisis Ever since the end of 2009, Greece has been involved in a financial and economic crisis that has been record breaking and shattered world records in terms of its severity and worldwide effects. The Greek government, since the beginning of the crisis, has attempted to take several governmental measures to try and â€Å"stop the bleeding,† including economy policy changes, dramatic government spending and budget cuts and the implementation of new taxes for citizens. In addition to this, the government has tried to alter the perceptions of Greek government and economy by the rest of the world in an effort to appear both more liberal and more democratic. Greece has also been working to privatize many previous†¦show more content†¦As far as Greece’s role in creating this crisis in the first place, it can be said that Greece is at fault for a variety of reasons. The media has been focusing on the corrupt political system and infrastructure, the lack of competition i n the private sector, the wastefulness and inefficiency of the public sector and a flawed tax system as causation for this mess. When the public sector was expanded in the 1980’s, Andreas Papandreou was given various agricultural subsidies and grants to do with what he pleased. This enabled the funding of certain post-World War II groups to heal political wounds and fund unions and other special interest groups to aid his political capital and strength. The policies enacted in this decade allowed for the increase in power and funding of the middle class by creating a vast amount of inefficient public sector government jobs for citizens. This resulted in an increase in the levels of inefficiency, bureaucracy, corruption and wasteful spending coupled with the increase in wages, pensions and benefits. 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(Nelson, Belkin andRead MoreCauses of the Greek liquidity crisis; how conditions were before the crisis Events that happened1600 Words   |  7 PagesCauses of the Greek liquidity crisis; how conditions were before the crisis Events that happened preceding the crisis The structural economic support weakened –when Greece entered the euro zone in 2001 the convergence criteria which supposed to provide sound financial systems within the economy and the GSP were established to prevent financial and economicRead MoreThe Greek Sovereign Debt Crisis1418 Words   |  6 PagesThe Greek sovereign debt crisis has required multiple controversial bailouts; due to deflation and tense political that have caused Greek citizens to unsatisfied current economic condition. This is a large problem of economic stability and political unity facing the European Union. This study seeks to answer two main questions. Firstly, why should European Union help Greece bailouts its economy woes? 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